How Threads and X Users Are Different

September 2024 · 1 minute read

What we do that’s different: Brand data used in this analysis is available exclusively in Morning Consult Intelligence, an exclusive online platform tracking consumer attitudes daily on key indicators for nearly 4,000 brands in 40+ markets.

What Morning Consult Intelligence tracks: Globally, we ask consumers daily about awareness, trust, purchasing behaviors, favorability, net promoter score and buzz. This depth and frequency offers an exclusive, real-time pulse identifying changes in consumer opinion.

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